A Marketer’s Life

If your website rely heavily on Search Engine Optimization (SEO) to delivery traffic and sales, you must read this article. SEO is a long term strategy, and it takes time to build up your traffic… However, there are something everybody missing, which will deliver massive result in the shortest time!

We call it the long tail keyword SEO strategy.

When you do keyword research, you will identify the major keywords in your market, but normally these keywords are highly competitive, and many SEO expert will start to optimize your whole site for the main keywords, hoping to get a lot of search engine traffic and always failed to do so, which is a stupid strategy!

What you should be doing is try to outline and find the long tail keywords for your website, you can easily tap into the long tail keywords for less competition and better converting your visitors to customers. Here is the reasons:

Reason #1 - Search engine will show the long tail keyword search with the general (major keywords) result if the Search Engine failed to find the web page that optimized for the long tail keyword result, however, if your web page optimize for those long tail keywords, search engine will prefer them as they are more targeted for the searchers!

Reason #2 - Less competition long tail keyword will be easier to rank high. You can easily use web 2.0 power to rank high for any long tail keywords, and with minimum back links effort, you can easily out rank any competition!

Reason #3 - You can see result faster! You can easily get into search engine first page within the shortest time if you target the correct sets of long tail keywords.

The best way to research long tail keywords is forum and community site like Yahoo Answer, you can find many related long tail keywords for your niche, and many searchers will actually search Google for them, and they are ignored by many SEO experts!

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